Who Gives A Crap donates 50% of profits to help build toilets for the 2.3 billion people who don’t have one. They’ve donated over £1 million to date! Unlike the majority of the world’s toilet paper, Who Gives A Crap 100% Recycled loo rolls are made without trees. The eco-friendly, double length rolls are super soft and come individually wrapped in delightful, reusable paper. Made without any inks, dyes or scents, this toilet paper feels as good on your bottom as it does on your conscience.